If an Arcade Arena is the console, so each product becomes a ‘game’, which allows the venue endless repeatability, not just though the ability to create infinite new levels, but also have entirely new games.

The first game to launch in the Arcade Arenas was Chaos Karts. Chaos Karts combines real-life racing with augmented reality and uses state-of-the-art technology to immerse competitors in a thrilling experience complete with varying track designs, fully reactive and drivable electric karts and usable in-kart power-ups that will allow you to ‘battle’ right up to the finishing line.

2025 saw the launch of the PAC-MAN LIVE EXPERIENCE at Arcade Arena, debuting in Manchester before launching in Dubai only 8 weeks later. 

With permanent venues in Manchester and Dubai (and many more to be announced soon) the Arcade Arena is set to revolutionise the experience economy as we know it and bring video gaming into the physical world in a way that hasn't been done before.